Medics in the media
Could you handle the spotlight?
Doctors are everywhere—writing weekly columns, advising scriptwriters, reporting international news, and even appearing on primetime television shows. A new specialty has emerged in the past two decades—media medicine.
Companies such as Media Medics and the Association of Broadcasting Doctors have employed hundreds of hospital specialists and general practitioners to consult on all aspects of medicine for production companies.
The number of doctors appearing in front of the camera has surged. They use their medical qualifications when reporting medical news or giving health advice.
But these medics don’t have the glory without the worry. They are bound to the same rules and regulations as other doctors, such as maintaining confidentiality, and they’re also bound to extensive copyright laws, and, perhaps most vaguely, not bringing the medical profession into disrepute.
In the United Kingdom, the General Medical Council sets out a code of conduct for doctors and medical students to uphold. Most