Eyespy: April 2012
Promotion power—Having a name that is easier to pronounce can help you do better than your peers says research published in the Journal of Experimental Social Psychology (2012, doi:10.1016/j.jesp.2011.12.002). The researchers selected 25 easy names to pronounce and 25 difficult ones from five nationalities, controlling for word length. Using 35 undergraduate volunteers, the team showed that people formed more positive opinions of those with names that were easier to say (P<0.01), and rated those candidates higher in a mock electoral ballot (P<0.01). Using regression analysis, they demonstrated the real world applicability of this trend, showing that lawyers in the US with easier to pronounce names occupied higher positions within their firms (P<0.08), independent of firm size, salary, or how long they had been employed.
Sleep for test success—A retrospective cohort study from the US has taken a novel mathematical approach to work out the best amount of sleep needed the