Alcohol: calories not units?
Health warnings don’t work, but worries about weight might deter determined drinkers
- By: James Evans
We are often reminded that drinking too much alcohol is bad for us, but how many of us actually take this advice seriously? The young don’t tend to worry about their health, and to a student old age and fragility seem a long way off.
If people can’t be encouraged to cut down on alcohol consumption by informing them of the detrimental effects it’s having on their insides, what can be done? Here’s an idea: how about letting them know what alcohol is doing to their outside? In our image conscious society, weight might matter more than health.
Current UK government guidelines recommend that men and women should be drinking no more than, respectively, 3-4 and 2-3 units of alcohol daily.1 But this guidance seems to fall on deaf ears. The 2007 health survey for England reported that 59% of male and 55% of female drinkers admitted to exceeding this